Frequently Asked Questions

Whether you’re exploring the opportunity to represent Eco Friendly Tiles within your territory or simply looking to understand how the platform operates, we’ve answered some of the questions we are most commonly asked.

Eco Friendly Tiles International is a specialist sustainability platform operating through territorial licensing rights.

We are building an international network of independently owned businesses that represent Eco Friendly Tiles within exclusive territories.

No.

Eco Friendly Tiles is not a franchise.

Partners operate their own businesses and determine how they go to market whilst participating in the Eco Friendly Tiles platform and operating within our brand and sustainability framework.

The licence grants territorial rights together with access to the Eco Friendly Tiles brand, Governance Framework, website framework, sustainability assets, environmental credentials and platform resources.

The process begins with an initial enquiry and discovery conversation.

Suitable applicants are then invited to progress through the qualification process, Information Memorandum, Heads of Terms and Licence Agreement.

Territories are granted on an exclusive basis and subject to approval by Eco Friendly Tiles International.

A territory licence provides:

  • Exclusive territorial rights
  • Use of the Eco Friendly Tiles brand
  • Participation within the global network
  • Access to current and future sustainability assets
  • Access to current and future environmental credentials
  • Participation within our sustainability governance framework

We are looking for established businesses and capable operators who want to strengthen their position within their market through sustainability, credibility and specialist positioning. Partners may come from retail, distribution, specification, facades, building materials or related sectors.

No.

Every market is different. Some territories may focus on retail, others on commercial projects, specification, facades or distribution. The licence provides territorial rights and brand participation, allowing partners flexibility to develop their local market.

No.

Eco Friendly Tiles is manufacturer-independent. Products promoted under the Eco Friendly Tiles brand must satisfy the requirements of the Governance Framework and approved sustainability criteria.

No.

Eco Friendly Tiles is an evolving platform. We continue to invest in future sustainability assets, credentials, partnerships and environmental resources designed to strengthen the value of the network over time.

Every participating territory contributes projects, photography, case studies and knowledge to the shared platform. As the network grows, so does the visibility, credibility and value available to every member.

Yes.

The platform is intentionally designed to evolve through additional sustainability assets, credentials, partnerships, material categories and future developments.

Yes.

Some countries may operate as a single territory, while others may be divided into multiple regions depending on market size and opportunity. For example, larger countries such as the United States, Canada and Australia may ultimately contain multiple territories.

Because this is not simply about products. It is about securing a position within a growing specialist sustainability platform, representing a recognised international brand, and participating in the future development of a network built on credibility, transparency and long-term value.

Sustainability, environmental transparency and responsible specification are becoming increasingly important throughout the built environment.

Businesses that establish credibility and relevance early may be better positioned to benefit as the market continues to evolve.